Foodservice
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Why Exhibit?

Exhibitions bring your most active prospects and customers to you.

Exhibitions allow you to demonstrate products, answer questions, overcome objections and meet your market face-to-face.

At an exhibition you can harness all five senses to drive home your messages

Further virtually all of your marketing goals at the same time

  • long-term brand building
  • immediate sales
  • research the market
  • generate media coverage
  • launch new product
  • entertain loyal customers
  • collect high quality leads
  • educate prospects

Come and join us - where business in served

In these recessionary times it’s more vital than ever to get your products and services in front of the leaders in the hospitality trade: the owners, operators, directors, and managers who will be at HospitaltyNZ hunting for the things that will give their businesses the edge.

Contact Sales Manager,
Julie Deacon
now to discuss your needs.
Phone 09 976 8364, or use our enquiry form


In business timing can be vitally important: the right action at the right time can mean the difference between success and failure. That’s why we believe it’s essential that you buy exhibition space now for HospitalityNZ 2009 before the best locations are sold out..

Tips for Exhibitors

  • Make appointments in advance and plan activities such as dinners, etc. outside of show hours to maximise the benefit of out of town attendees.
  • Plan regular demonstrations, competitions or activities that will entertain and motivate visitors.
  • Display and highlight new releases and design the stand around the products/services rather than trying to fit products into a design
  • Have detailed information on how to obtain your product or services nationwide.
  • Take time to select the right exhibition team and train them on the goals you have for the show. It is critical that your staff create a welcome atmosphere - not clustering with friends and other staff - nobody will approach a group of strangers - it is too intimidating.
  • Don't ignore visitors -if staff are too busy when someone approaches, they should try to acknowledge them or try to include them in the conversation. If conversing with other staff they should break it off immediately.
  • Rehearse qualifying lines for the staff to ensure the database you collect is strong and relevant.
  • Link existing advertising with your participation in the show. Announce your involvement in the show by including a brief message and your stand number on your fax header sheet, and mailouts.
  • Promote incentives in all advance publicity and promotional materials and make prospects come to your stand for fulfillment.
  • Out of town exhibitors take advantage of our special accommodation deals »

Planning Checklist

Have you organised.....?

Advertising your presence at the show
Key Client invitations and visits to the show
Brochures for distribution on your stand
Product order forms, pens etc
Stand design & construction
Signwriting for your stand

Show guide information - have you submitted your listing?

Plant Hire
Photography of your stand for use in promotional material
Transportation of freight to and from the show
Extra electrical or plumbing requirements for your stand
Vehicle Hire
Competitions and prizes for your stand
Entertainment and special features on your stand
EFTPOS & telephone connection on your stand if required
Editorial and media releases
Extra electrical and plumbing requirements
Hire equipment eg display stands, furniture, audio visual equipment etc
Staffing for your stand on show days and during move-in and move-out
Supplying your staff names for exhibitor security passes
Public Liability Insurance and insurance for stock during the show, build up and break down.
Air Travel and accommodation
Uniforms